Signs matter in our world, there is no doubt about it. With the average person seeing up to three thousand various types of signage in just one single day, it is simply a fact that signs influence us, particularly in regards to our ultimate purchasing decisions, from the food that we eat to the clothes that we wear. And there are many types of signs, from billboards to wholesale retail price tags to grocery store signage to any other type of printed sign.
But it is on site signage, such as can be seen through the use of wholesale retail price tags, that really matters – perhaps more than any other type of signage out there. After all, the vast majority of all final purchasing decisions are not made ahead of time but while the customer to be is actually in the store. As this is the case for up to eighty two percent of customers, the need for on site signage like shelf tags for grocery stores and wholesale retail price tags is key.
Some people might claim that this is no longer the case, what with soaring sales in the world of e-commerce and online shopping. And it’s certainly true that online shopping has become incredibly prevalent in recent years as the internet has continued to spread not only here in the United States but in truly all corners of this earth. There is no doubt that online shopping is heavily convenient and can save a good chunk of time. But this does not mean that shopping in person, in real brick and mortar stores, has become in any way irrelevant.
In fact, the very opposite still holds true, as just about ninety five percent of all retail sales (ninety four percent, to be a little bit more precise) are still occurring in physical stores and not on online platforms. Many people very much enjoy viewing a product in person before they decide to buy it, something that holds especially true when it comes to the purchase of things like food (especially produce items that are not all created equal and for which quality is not guaranteed) and for clothing (as sizing ranges from brand to brand, particularly for women’s clothing).
And so the use of retail signs and on site advertising like wholesale retail price tags is a hugely effective thing, something that has been backed up by the data that has been gathered on the subject. In fact, it has even been found that for more than sixty five percent of all people here in the United States, the signage of a store drew them in at least once in their lives and tenures as consumers in this world. For most people, this is likely to have happened on any number of occasions, if we are being truthful.
And while in the store, it has been clearly found that the use of signage like wholesale retail price tags among other types can help to sell even items that are not on sale and have not been marked down in any way, shape, or form. One study that was conducted by Brigham Young University very clearly illustrates this, showing that fully priced items were able to sell twenty percent more than items that were also full price but had not been directly advertised though the use of on site signage. In fact, a number of other similar studies have garnered very similar results, backing up the study conducted by Brigham Young University.
And from wholesale retail price tags to wall decals and window decals to display signs strategically positioned all throughout the store, there are truly so many ways in which you can adequately and accurately advertise your brand. In fact, you might find that the money you spend investing in on site signage is more than worth it at the end of the day, when you are able to not only bring in more prospective customers, but are able to get more sales on fully priced items as well, something that is certainly not always an easy thing.
