As of right now, contractor marketing is as important and valuable as it has ever been in the United States. Every single year, the world of marketing and advertising is changing in ways that average people cannot understand. As a result, contractor marketing needs to be done in a smart and intelligent manner!
Contractor marketing services provide helpful marketing work for a short period of time and then they are done. This is great for companies that want to try and switch things up over time. Therefore, any business that is cautious about committing to a big-time company may like this option!
According to a recent survey, getting customers to stay on your website is not easy. Most websites have less than 10 seconds to leave an impression on customers and to inform them of what they will get from the website and company. After this period of time, they will leave your website and may not use the company ever again!
Just about 53% of marketers say blog content creation is their top inbound marketing priority. This is one area in which contractor marketing workers can really help a business. Here are all of the other facts on contractor marketing and more:
Contractor Marketing Should Capitalize On Advertising Trends
Digital marketing has changed the world of advertising and these changes are occurring almost every single year. This will be discussed later in the article but is a great way to bring up trends. There are now big advertising trends that take place through digital media and that is why contractor marketing workers are so helpful!
According to a report from SalesForce Marketing Cloud, 83% of customers love or like when a business responds to them on social media. Therefore, it is easy to understand that the best marketing goes beyond just web design and web development. So contractor marketing is going to want to focus on trying to get in on these trends for little money to produce amazing results.
According to SalesForce, the average return for email marketing is $38 for every dollar invested, or an ROI of 3800%. Therefore, contractor marketing should focus on making these kinds of emails to properly get their money back on investments in marketing. If your email is not optimized for mobile, 80% of recipients will delete it.
Marketing Is Changing Every Single Year
Just about 40% of people will abandon a web page if it takes more than three seconds to load. Therefore, contractor marketing is going to really benefit from focusing on having a high-quality website that keeps customers. If not, then things will be a serious issue moving forward for contractors.
A recent survey has revealed that 83% of all marketers actively pursue social media marketing initiatives. This is done to get involved with the average customer in a personalized manner. Therefore, a customer will feel like they are appreciated by a business and may return for future interactions. Anyone that wants their contractor marketing to focus on specific customers will love these types of strategies.
Recent studies have revealed that Instagram has 500 million monthly active users. Also, 72% of adult internet users use Facebook. All of these people now interacting with social media are going to want to see advertisements on their sites and applications. Therefore, contractor marketing can seriously benefit from this type of specific focus!
Closing Words On Contractor Marketing
Every single year, there are contractors that try to set up a situation in which they can get the most out of their marketing efforts. Therefore, it is essential that they work with intelligent minds that have been in the world of marketing for quite some time.