We live in an era where shoppers can compare prices of a business’s competitors on their mobile device while they’re right there in the store. If the employees don’t know how to give great customer service, then they’ll inevitably lose them.
Forbes lists six reasons for giving great customer service. According to the premier business publication, companies with great customer service have their sales increase, competition is hurt, customers repeat business, customers buy more, and higher margins are achieved.
According to Business Case Studies LLP, a bank that was providing great customer service was able to lower its marketing and promotional costs, because they were able to retain more clients. They write, “It is much more efficient to keep existing customers than focus resources on searching for new ones.” Not to mention the fact that happy customers are like walking advertisements who will generate a buzz about your business by telling others about their positive experience.
But what is customer service?
If you’ve ever wondered what is customer care, then first and foremost you should know that its the most important part of a business. Knowing how to give customer care is as important a part of your business as knowing any and all of the day to day operations. Customer service is making sure that your customers are happy. It’s ensuring that their needs are met, and then some. The Arts Business Institute emphasizes this point by saying that customers are the most important resource for a business.
So what makes great customer service?
Knowing how to give great customer service comes down to a few simple principles. Lauren Simonds, a writer for Time Magazine, lists four key principles of how to give great customer service. She advises that businesses give quality products and services, stellar delivery service of the product or service, produce it in a timely manner, and preparation for things to go wrong. Basically, knowing how to give great customer service comes down to having customers covered quickly, efficiently and correctly.
Knowing how to give great customer service is an absolute must for today’s instantly gratified customer. If you have any questions about how to give great customer service, feel free to ask in the comments! For more information, read this website: Direct buy